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Bizzabo, in collaboration with creative agency Leave a Mark, has won at the prestigious Digiday Content Marketing Awards.

Bizzabo and Leave a Mark won a prize in Digiday's prestigious competition!

  • From Leave a Mark
  • 08/07/2025

Bizzabo, in collaboration with creative agency Leave a Mark, has won at the prestigious Digiday Content Marketing Awards.

The winning campaign featured two animated characters — Bizzy, a cool and confident yellow cup, and Venty, a stressed-out stress ball — to highlight the contrast between outdated, complicated software and Bizzabo’s fresh, user-friendly approach.

Instead of focusing on product features, the campaign told a story — one that resonated deeply with event professionals.
Launched just two days before a major industry conference, the campaign sparked huge buzz and a 3,000% traffic increase.
Leave a Mark led the campaign end-to-end: strategy, concept, character development, and on-the-ground execution. The result was a high-impact campaign that positioned Bizzabo as an innovative challenger brand with heart, humor, and clarity.
Campaign site: https://welcome.bizzabo.com/quitventing

Full winners list:
https://digiday.com/announcement/awards/the-new-york-times-e-l-f-and-business-insider-are-2025-digiday-content-marketing-awards-winners/

Digiday winner
Leave a Mark is a global storytelling company.
We help leaders and organizations tell their stories across a variety of channels & mediums.
We specialize in developing strategic narratives, crafting persuasive presentations, creating inspiring videos, and producing outstanding content for events and conferences.
Our team works closely with CEOs, Sales, Marketing, HR, and IR leaders, applying our proprietary methodologies to create meaningful stories, and provide tools, training, and support, ensuring their story leaves a mark. We are proud to work with over 500 clients globally, are home to a talented team of 30 storytellers, and have offices in NY and TLV.

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